Professional Overview

Lewis began his career within the financial services and claims sectors, where he gained first-hand understanding of industry inefficiencies and the limitations of traditional data. His early roles exposed the gaps between consumer behaviour, financial decision-making, and the tools businesses used to interpret them insight that shaped the foundations of Boshhh.

Before founding the company, Lewis launched and scaled multiple data-driven products, combining market insight with technical capability to solve real operational challenges. His approach centres on using behavioural data to create practical solutions that improve accuracy, reduce risk, and support fair outcomes.

As Founder & CEO of Boshhh, Lewis sets the vision, product strategy, and commercial direction of the Group. He works across teams to ensure the business remains focused on innovation, client value, and market differentiation. His leadership is grounded in clarity, simplicity, and a commitment to building technology that delivers real-world impact.

Key Responsibilities

• Setting strategic direction and long-term growth priorities for the Group

• Leading product innovation and behavioural intelligence strategy

• Overseeing commercial partnerships, operations, and go-to-market execution

• Ensuring Boshhh maintains a rigorous, ethical, and customer-centric approach to data

• Working across teams to align culture, capability, and brand vision